Quality Policy

To ensure that interviewers care about the job they do,
To ensure that every interviewer understands the project standards in the trainings,
Creating a trust relationship with interviewers by giving what they deserve
To monitor and control every stage of the data collection process with precision, in coordination with the aim of research,
Especially to carry out the sampling method with the highest accuracy in the field work process
Acting with suitable structure & size of staff for project timings
Not saying «let’s do this quick & dirty»

A field team located in 15 provinces with a data collection network spanning 81 cities
120 tablets in active use
Experienced supervisor & interviewers team.
- Interviewers speaking Turkish, Arabic, Farsi & English
Instant control via SOTI * software
- Possibility to see survey flow while conducting survey instantly
- Possibility to lock the tablet by allowing certain programs.
- Determining the location of the interview, following the interviewer’s route

Studio having all required technical equipment in 4 provinces
- Studio İstanbul Mecidiyeköy
- Studio Ankara – Kızılay
- Studio İzmir – Konak
- Studio Adana – Seyhan
Experienced moderation team
Regularly updated participant database
Focus group, ethnography, In-depth interview, shop along, on-site observation